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Emoji Alex Cortes

I design products end-to-end. From strategy and systems to shipped interfaces, I operate as a senior design partner who eliminates handoff friction and delivers business outcomes directly.

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About me

About me

I design products the way an engineer ships code: end-to-end, with full ownership and no handoff waiting.

My work sits at the intersection of design systems, product strategy, and AI-augmented execution. That combination lets me operate across the full product lifecycle, from defining what to build to delivering prototypes that teams can act on immediately.

 

Over the past decade, I have built design systems used across multiple products, led UX strategy for software companies, and designed products that directly impacted conversion, retention, and operational efficiency. I work with international clients through Toptal and directly with companies across the US and Europe.

What makes my approach different: I do not just design. I build living prototypes, structure component libraries from token level up, write product copy, and use AI tooling to compress weeks of cross-functional iteration into days of focused execution.

I am based in Hamburg and work primarily in English with US and European teams.

Experience

Experience

UI/ UX Designer • 2022 - Currently

  • Operate as a full-stack design partner for US and European startups, owning product definition, UX design, and technical prototyping from brief to shipped product without handoff dependencies.
     

  • Build functional prototypes and production-ready interfaces using design systems, no-code platforms (Lovable, Webflow, Wix), and AI tooling, compressing what typically requires a cross-functional team into a single, fast execution loop.
     

  • Apply AI across the full workflow: generating and validating design decisions, accelerating frontend output, and automating data and copy tasks, turning adjacency skills into a direct speed advantage for every client engagement.

UI/ UX Designer • 2022 - 2025

  • Led end-to-end UX design for a real estate technology platform that supported Reneo in securing €500M from Peakside Capital as part of a broader €600M investment platform.
     

  • Redesigned the flagship internal platform from the ground up, improving navigation efficiency and usability by 35% and aligning three parallel product streams under a unified design system.
     

  • Designed user flows, prototypes, and component libraries for Condo Group, Livings, and Reneo, supporting the scale of sustainable housing initiatives across Germany.

UI/ UX Design Lead • 2019 -2022

  • Led design culture and product design initiatives at Exactaworks, helping shape how design was practiced across the company.
     

  • Built the UX function from the ground up, establishing processes that improved collaboration and drove more consistent product outcomes.
     

  • Led a full brand redesign, increasing brand recognition by 30%.
     

  • Facilitated Design Sprints with clients, reducing project delivery time by 15%.

Education

User Experience Post-graduate

Universidade Anhembi Morumbi - 2021

Industrial and Product Design
USP Universidade de São Paulo - 2020

Bachelor of Social Communication
Universidade Paulista UNIP - 2008

Featured in

Local Leader Volunteer - São Carlos, Brazil

Designer Volunteer - São Carlos, Brazil

In both cases, I volunteer in the IT community in the region with talks, meetings and online meetings about design.

Volunteer Mentor, Worldwide

Volunteer mentor on ADP List, with 1,200+ hours mentoring designers across seven countries. Focus areas: career transitions into UX, portfolio development, and breaking into international markets.

Portfolio

Projects

In my current job, we have three different projects. One of them is Livings.de Livings is a platform that connects landlords and tenants interested in negotiating rental units.

I guided the design decisions for this project from end to end. 
In my opinion, it's a good way to start exploring my portfolio.

Livings-portifa_edited.jpg

Vocademic 🇩🇪

An artificial intelligence-powered platform that reads, organizes and generates audios of academic articles

Cover Image Vocademic

A platform that helps users rent apartments, either shared or individual, for short or long durations. 

Portfolio-mockup-Auba.png

Scaelife 🇧🇷

Scaelife is software developed to automate the processes of long-stay institutions for the elderly.

Cover Image Scaelife

DuePet 🇬🇧

DuePet is a mobile app for pet care management with numerous options for tracking and monitoring a pet’s health and wellbeing.

Cover Image DuePet
Get in touch

If you are building a product that needs a senior operator who can own design from strategy to execution, let's talk

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